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Market Research

With OpenMet’s services you’ll be able to carry out your market research on intangible assets; qualitative ones as well as quantitative. Besides conducting field work, we will provide you with consulting to manage and improve intangible assets.

With OpenMet you’ll be able to:

Made to Order:
  • Count on the best methodologies and know-how to diagnose and manage feedback from people.
  • Design and carry out qualitative studies of all kinds (focus groups, interviews…)
  • Design and carry out quantitative studies of all kinds (Internet, email, paper, personal interviews, telephone…)
  • You’ll get a control panel with Key Performance Indicators (KPI’s) that will help you make strategic decisions on your intangible assets
  • You’ll have a system available that places a numeric value on perceptions
  • With our technology, you’ll have a Business Intelligence setting available with which you’ll be able to analyze the result of your market study online, cross examine all the data you want and obtain Word reports (that you can later modify) and professional PDF’s too.



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